Will the Brady Bunch House return to the small screen? The famous home has sold to make-over powerhouse HGTV—which plans to “restore it to its 1970s glory.”
The deal closed Friday, with the network shelling out top dollar for the Studio City residence. Property records show HGTV paid $3.5 million for the home—nearly double its $1.89 million asking price.
David Zaslav, CEO of HGTV’s parent company Discovery, announced the deal to investors on a conference call early Tuesday morning.
“I am excited to share that HGTV is the winning bidder,” he said. “More detail to come over the next few months, but we’ll bring all the resources to bear to tell safe, fun stories about this beloved piece of American TV history.”
Zaslav did not disclose further plans for the property—or how much shiplap they’ll put in.
The buyer had remained somewhat of a mystery over the past couple of days after NSYNC’s Lance Bass announced on social media that he put in an offer—only to be outbid by a Hollywood studio.
He said his offer was “way over the asking price.” But, he lamented, “How can I compete with a billion dollar corporate entity?”
After finding out the identity of the buyer, Bass changed his tune.
“HGTV??!” he tweeted earlier this week. “I’d be pretty upset if it were anyone else, but how can you be mad at HGTV?? My television is stuck on that channel.”
Built in 1959, the exterior of the pink ranch-style home appeared in every episode of the Brady Bunch except the first. (All interior scenes were shot on a Paramount Studios soundstage.)
“This iconic residence is reportedly the second most photographed home in the United States after the White House,” read the listing material.
The house appeared on the market in July for the first time since 1973.
- The Brady Bunch house can be yours for $1.9M [Curbed LA]
Comments
Lance really got screwed out of this house, they used him to up the bidding, told him he got it, then accepted HGTV’s bid after bidding was supposedly closed. Realtors can be pretty sleazy
By mrjim1 on 08.07.18 10:26am
yeah, it doesnt matter what they "told him" as verbal contracts are not binding in real estate.
"the more you know"
By YCHTARS on 08.07.18 3:57pm
Lance always seems to come out a loser.
By Underling2 on 08.07.18 10:44am
Lol, that
I read that he’s currently worth 22 million, I should be such a loser
By mrjim1 on 08.07.18 10:48am
he can always fall back on his astronaut experience if needed
By Underling2 on 08.07.18 6:30pm
Lance spoke too soon without having a fully ratified purchase agreement – that was a dumb move. And the fact that HGTV came in after the deadline means nothing in real estate – it’s all fair game until the seller accepts an offer. If you were selling a home, would you not want to take a higher all cash offer too? of course you would. The real estate agent just sits back and lets the bidders run up the price. When the price gets really high, cash is great because you don’t have the appraisal and loan contingency. In all likelihood, HGTV removed all contingencies right away.
It was a smart move for that network – will give them a ton of publicity and they can attract all kinds of corporate sponsors who want their stuff featured in the remodel. They will probably eventually do a contest like they do with other homes and give it away to a lucky winner. Of they will keep it as some sort of corporate retreat. The advertising for the makeover show will likely pay for the house several times over.
By LAoneWay on 08.07.18 11:30am
I agree and I understand, but someone told Lance he had it, then he didn’t, I just feel a bit bad for him
By mrjim1 on 08.07.18 11:44am
I feel bad for him, too. The level of disappointment must be so intense. But I also know in my home-buying experience that you don’t talk about it, don’t celebrate it, don’t pop the champagne, until after the paperwork has been signed and processed. I read that he and his realtor agreed the house was his per a "gentleman’s agreement". There are no gentlemen in real estate. Only sharks and bigger sharks.
By FrogDweller on 08.07.18 12:03pm
If it was his real estate agent, then he needs to hire a new agent. especially if they work with someone of that level. It’s real estate 101 – you don’t have an agreement until the purchase agreement is signed by all buyers and all sellers. And frankly, I wouldn’t shed too many tears for poor Lance – he could probably have a replica rebuilt for less money and could also duplicate interiors if he wanted. I would imagine he would have also redone the house anyway. The interior isn’t all that special.
By LAoneWay on 08.07.18 3:17pm
Poor Lance- I was hoping he’d had signed the necessary documents to buy the home. Glad the HGTV bought it. Can now restore to its original architecture. Great home. Lance would have made it a spectacular home.
By Wackyone1968 on 08.07.18 12:15pm
Who is Lance?
By ArchiSavant on 08.07.18 1:06pm
Lance Bass the Gay guy from NSYNC (far right)
By mrjim1 on 08.07.18 2:03pm
Why can’t he just be the "guy" on the right? If he were Jewish or Mexican or had an artificial leg would you say, "Lance Bass the Jewish, Mexican, one-legged guy from NSYNC (far right)?" I guess you have to be straight and white to be described as the "guy on the right."
By Mr. Charlatan on 08.08.18 7:28am
Because, at the time he made a big deal about coming out, so to a certain section of the population he is known for that. No judgement, I go to the same church as Lance
By mrjim1 on 08.08.18 8:22am
If you want to walk around and see the inside of the Brady Bunch home the way it was on the show -Check out this website. I model iconic tv homes in 3D and have video walk-through tours. All the familiar rooms and furnishings are there. Walk around like you own the place! Next up is the Brady Bunch home.
https://www.mockingbirdlane.design/
By Marina Coates on 08.07.18 1:39pm
The website is so cool Marina! I remember watching the show, more so in reruns as I was little when the show was on. My mom was a huge fan and watched it and several other shows of the era on TV Land. Thanks for the walk down memory lane! I’ll be curious to see what HGTV does with the Brady Bunch house, I always knew it wasn’t that way inside, but with all the interest in MCM these days, they could easily make it look that cool again and get it sold.
By griesefan on 08.07.18 3:57pm
Sorry, I was talking about the Dick Van Dyke show that you did on the website
By griesefan on 08.07.18 3:57pm
Oops! Just saw this. Yes, a lot of wonderful MCM going on in the Petrie home!
By Marina Coates on 08.11.18 2:18pm
HGTV will probably have a series called "Brady Bunch Boldoze. (I know there not tearing it down, but it’s sounds like a good title.) they will try to get loyal fans to watch, but I stand by Lance and won’t support HGTV. Why would a design network need a house. They will flip and resell to a new owner who doesn’t want the 70s interior.
By dieselincali on 08.07.18 3:08pm
Wait until the Studio City preservation yentas get their panties in a knot. HGTV won’t be able to do much of anything with this house once it’s landmarked.
By anonymous5 on 08.07.18 4:06pm
Probably for the best. What individual would want to live in this house with all manner of tourists showing up day and night looking for Jan or Marcia? Not sure what Bass was thinking for himself. Curious to see what HGTV has planned. It is a bit ridiculous to try to turn the interior into the Brady set as others have noted they don’t line up at all. It is a great marketing tool for them. I’d hate to live on either side of that house though…
By Mr. Charlatan on 08.08.18 7:22am
Lance has since come out in support of HGTV’s purchase, perhaps there’s a TV deal in the works for Lance
By mrjim1 on 08.08.18 8:24am
Tear down that CMU wall, for starters.
By Cleavon Little on 08.08.18 10:32am
Moving on, next on the auction block … The Golden Girls
By Holly Would on 08.11.18 6:54am
Should be fun to watch.
By wehoboy on 08.12.18 7:16pm