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A new mixed-use development with 96 apartments and ground-floor retail space is set to replace an East Hollywood strip mall on Hollywood Boulevard and Edgemont—in the shadow of Barnsdall Art Park.
New renderings of the project, first seen on Urbanize LA, show the glassy street-fronting windows of the retail space and balconies for residents above. Urban Architecture Lab is designing the project.
The website for La Terra Development, the project developer, says that the mixed-user will be built to a height that is shorter than was allowable, zoning-wise. They are doing this to “ensure views from Barnsdall Art Park are not impacted.” Previous reports had said the project at 4850 Hollywood would rise six stories.
Quite a few projects are planned for this small stretch of Hollywood Boulevard.
LaTerra is also planning a similar development across Edgemont, at 4900 Hollywood Boulevard. Down the street at Hollywood and Berendo, a collection of 21 small-lot homes will replace the Center For Inquiry and Steve Allen Theater.
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