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The Broad Museum is bringing colorful crosswalks to Downtown LA

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A new public art installation will make the nearest intersection a bit more vibrant

Rendering of new crosswalks
Rendering of Carlos Cruz-Diez’s Couleur Additive, 2017 for The Broad in association with Pacific Standard Time: LA/LA.
Courtesy of the Cruz-Diez Art Foundation and the artist

Pedestrians outside Downtown LA’s Broad Museum will soon be able to interact with a bit of art without having to brave the long lines that often form outside the (mostly) free museum.

The Broad announced Tuesday that artist Carlos Cruz-Diez will liven up the crosswalks at Second Street and Grand Avenue with a colorful public art installation that will be on display between September and January.

The exhibit, called Couleur Additive, will bring vibrant streaks of blue, green, and orange to the conventional white-striped crosswalks currently in place at the intersection. It’s part of Pacific Standard Time: LA/LA, a collaboration between multiple local museums and galleries exploring Latin American and Latino art in Los Angeles.

Cruz-Diez will begin installing the display on September 1, with the help of students from nearby magnet school Ramon C. Cortines School of Visual and Performing Arts.

Cruz-Diez says the work is meant to engage passersby, allowing them to “take possession of and become fond of” the installation.

The museum’s director, Joanne Heyler, says the colorful display “activates the public space around The Broad, embracing Grand Avenue and bringing the museum out into the daily life of pedestrians and our visitors.”

It may also make the busy intersection a bit more walkable. In Santa Monica and Long Beach, vibrant crosswalks have been installed at key intersections to grab the attention of drivers and liven up the pedestrian experience.

Cruz-Diez’s installation will officially open September 5 and will run until January of 2018.

Sterling Davis

Update: The crosswalks were installed over Labor Day weekend and are already getting plenty of social media love.

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