There was never any doubt that Grove developer Rick Caruso's forthcoming residential/retail tower near the Beverly Center would not be for the plebs, but now his firm Caruso Affiliated has revealed that the 19-story project at La Cienega and San Vicente will in fact be a "sister property" to the super-fancy 8500 Burton, a neighboring Caruso apartment building completed in 2012 in which the penthouse goes for $40,000 a month. The place actually has a waiting list, which is why Caruso's onto the new building; before balking at those kinds of prices, though, consider: each unit will come with the requisite luxurious amenities, such as an on-call chauffeured black car and "residents-only events." (Okay, commence balking.)
The very tall new building, 333 La Cienega, will have 154 one- and two-bedroom units and, just like 8500 Burton, a groundfloor grocery store and "upscale restaurant" (8500 has The Larder at Burton Way). Caruso tells the LA Times the building is designed by MVE & Partners with a facade by Hetzel Design; the same firms worked on 8500 Burton, so they'll have a visual link, although 333 will be more than twice as tall as 8500. Also unlike 8500, the new building will have some sort of street-level public space "including a large fountain at the southern tip."
Caruso hopes to open the project by fall 2017. He sees this neighborhood as a "gateway between Los Angeles and Beverly Hills," and even though 333 La Cienega hasn't yet broken ground, he says, "We are looking for more sites to do these."
· Rick Caruso plans to build luxury apartment building near Beverly Center [LAT]
· Grove Developer Planning 19-Story Residential Tower Near the Beverly Center [Curbed LA]
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