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New Look at Massive South Park Megaproject Fig Central and Its Roberto Cavalli Hotel

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South Park megaproject Fig Central just broke ground on its 4.6-acre, LA-Live-adjacent lot, so what better time than now for a new batch of renderings to be released on the development's official site (via Building LA). We knew that the $1-billion project is set to have three high-rises containing a variety of uses, including luxury condos, a five-star hotel, and 200,000 square feet of commercial space that will feature a covered, open-air shopping mall. But Brigham Yen notes that the new images announce that the hotel will be branded by "gloriously gaudy" fashion designer Roberto Cavalli.

The renderings show deep detail about what will go where in the new complex. The *183-room hotel and 164 condos will be in the 49-story North Tower, which will also have another Cavalli venture insideCavalli Club, a lavish, douchey nightlife spot that began in Dubai, and now has other locations in Milan, Ibiza, and Miami. The two 40-story South Towers will have 170 condos each, according to renderings, and pool decks, sky lobbies, and gardens in each. Closer to the ground, a seven-story podium will house parking for residents (990 spaces) on levels three through seven, with the first two floors occupied by that nice open-air mall, replete with dining options and fancy retailers.

The renderings, all by RTKL, also show an expansive outdoor green space for residents that will sit above the retail and commercial component of the project and include a dog park, playground, and jogging track. Not impressed yet? Developers Oceanwide Holdings Company are wrapping the whole thing in an enormous LED ribbon sign measuring more than 32,000 square feet. The great heights of this towering development will alter not only street life on Figueroa, but also the physical skyline.

Fig Central's website says that condos are expected to hit the market in 2017, and the rest of the project should open in 2018.


· Shiny New Renderings Released for Figueroa Central [BLA]
· Figueroa Central [Official site]
· Luxury Cavalli Hotel Coming to Massive Fig Central in Downtown LA [BY]
· Work Starts on South Park Mega-Project [DN]
· Very Tall New Plans For South Park Megaproject Fig Central [Curbed LA]
· Fig Central [Curbed LA]