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GentrificationWatch: Silicon Beach

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Wait a second, could there really be some juice to that Silicon Beach moniker the city is pushing for Venice and environs? The Hollywood Reporter thinks so, noting that Google, which just opened up a big office in three leased buildings in Venice, "is known to locate offices in areas where there is room for growth." Kobe Bryant set up his ad agency Zambezi Ink on Westminster Ave. and an economist with the Los Angeles County Economic Development corp. thinks Google will pull in even more companies: "It will eventually attract like-minded and similar types of businesses -- and you hear so much talk about living close to where you work." [THR]