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BROMIDE?

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What will Eli Broad's downtown art museum be called? That's the question asked in two pieces, one on mediabistro and another on Huffington Post--mediabistro points out there's already a Broad Art Foundation, the Broad Contemporary Art Museum at LACMA, the Broad Art Center at UCLA, and the under construction Broad Art Museum in Michigan. Huff Post writer Mat Gleason suggest a lot of acronyms, including BROMIDE, DOGMA, and The EEL. [mediabistro/Huffington Post]