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Sorry Santa Monica, Broad Says Museum Coming Downtown

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And there it is: "Absolutely it's coming to this site," Eli Broad told County Supervisor Zev Yaroslavsky's website yesterday, just after the Board of Supes gave its approval to his plan to build a museum on Grand Avenue in Downtown. Santa Monica had been holding out hope that Broad would come back to them--he had originally planned to build the museum devoted to his collection in that city or Beverly Hills (BH politely bowed out in the spring). Now the Downtown plan just needs a yes from the Grand Avenue joint powers authority and an official architect pick, both of which are said to be coming on Monday. The tentatively-titled Broad Collection is expected to cost $80-100 million, paid by Broad, who has also agreed to pay $7.7 million for a 99 year lease on the site. That money will go toward "a special fund for developing affordable housing in the two residential towers that are expected eventually to share the parcel with the museum. Plans call for 158 of the 790 housing units to be subsidized," according to the LA Times. As for architects, back in May Diller Scofidio & Renfro and Rem Koolhaas were reported to be favorites. Shen Yun Performing Arts, which has been fighting Broad for the Grand Ave. plot, didn't show at the meeting yesterday.
· Broad museum headed downtown [Zev Yaroslavsky]
· Eli Broad's museum OK'd by supervisors, making it virtually a done deal [LAT]

The Broad

Grand Ave. & Second St., Los Angeles, CA 90012