As part of its latest marketing slogan to tourists, New York is pitching itself as the anti-Las Vegas, reports the New York Times. Its slogan "See More, Be More" is a direct counterpoint to the “What happens here, stays here” ads used Las Vegas, explains a city official, who tells the paper, “What happens here is transformative, it stays with you forever.” Yes, you don't want some things you pick up in Vegas to stay with you forever. [NYT]
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