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Beach House Examined

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It's big for bar mitvahs but not drawing the conference crowd: Santa Monica officials say they're disappointed that not as many people are visiting the Annenberg Beach House, which got a renovation and addition courtesy of Frederick Fisher & Partners.Via the Santa Monica Daily Press: "Since opening in April, the Annenberg Community Beach House has been a hit with visitors and an in-demand venue for private parties. But even so, the public beach club has fallen short of revenue projections and is expected to earn $800,000 less this fiscal year from private events than originally estimated, raising questions about the facility's unique business model." [SMDP]