The Curbed Cup, our annual award to the Los Angeles neighborhood of the year, is kicking off with 8 neighborhoods vying for the prestigious fake trophy. This week we'll have one matchup per day, while all the results and the full tourney bracket will be reviewed this weekend. Voting for each pairing ends the next morning. Let the eliminations commence! Today is the last day of the 1st Round.
Echo Park, the neighborhood the Los Angeles Times just discovered, was quite a hub of action this year. Panic! At the Disco Rocker bought in the hood, the and the area beat back a controversial townhome project (and continued its love of Tiki shacks). Numerous new restaurants and shops arrived--notably, a yuppie deli named Cookbook opened, while a micro-brewery (gentrification alert!) will open soon on Sunset Boulevard. And did we mention this region tried on a new name this year? North Central is still being tested out, but Echo Park, you're officially so hip, the hipsters are already packing and moving to Highland Park. *Trader Joes's expansion was in Silver Lake, not EP.
South Park watched as the Watermarke Tower opened;, a mystery but not finalized Meurelo Maddux Tower appeared; the YWCA of Greater Los Angeles broke ground; and the head USC Trojans basketball team set a record when he purchased a penthouse in Elleven. The neighborhood continued to be destination for foodies---openings included El Cholo, and WP24 in the Ritz-Carlton--and everyone knows a certain company wants to put a giant foosball stadium on the site of the convention center.