With an exterior that's markedly different-looking than anything else in this Hollywood neighborhood, the Gatsby Hollywood, that new 34-unit townhome project at the corner of Wilcox and Fountain, is now showing off its furnished model unit, and this past Sunday, the sales office was surprisingly busy. Hopping on a 4th of July weekend. The development, which is in its first phase--currently they are selling 12 units--has units priced from $669,000 and up. Post recent price cuts, a $939,000 unit is now $789,000, while a $873,000 unit is now $769,000. Notably, there are many energy saving features in the homes, including solar panels. Daniel S. Thompson, CEO of Newport Beach-based MasterCraft Homes, talked to us a bit about getting the city to sign off on the panels, a process that was difficult only because the LAFD wasn't used to working with panels (seen in last photo*) and had to come out and do multiple fire drill exercise drills with the panels (for instance, walking on them). According to the sales sheet, five of the 12 units are in escrow.
· Gatsby Hollywood [Official Site]
· Gatsby Gets Gawkers, Hooray for (Wealthy) Hollywood [Curbed LA]