The latest store info, retail gossip and sidewalk scenes from the street-obsessed Racked LA, the newest member of the Curbed family.
ROBERTSON BOULEVARD: Retailer H. Lorenzo goes for a new look in opening a new HLNR boutique at 474 North Robertson Boulevard, just south of Melrose. You're looking a rendering for a 4,000-square-foot eco-concept store that'll open by the middle of this month. HLNR will sell Zac Posen, Ann Demeulemeester, Balmain, Comme Des Garcons, Preen, Viktor & Rolf, Junya Watanabe, and more.
SANTA MONICA: A great photo gallery from the Warhol Factory x Levi's X Damien Hirst pop-up shop party. Held at the Fred Segal Man store, the launch party "brought together an eclectic mix of artsy hipsters." Bonus intel: Skull trend still going strong, reports Racked LA.
LOS ANGELES: Sellebrity, a Racked LA feature which looks at the celebrities designing, selling or simply benefiting from merchandise, shines a light on Madonna. Jeweler Chopard has designed a 258-diamond knuckle ring for the singer's Hardy Candy album cover, being released April 28. Peer at the ring here.
· On the Racked: Known LA on West 3rd, Vince, Creme, and Kenneth Cole's Party [Curbed LA]