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The Big Red in WeHo

Feh. We feel bad when we miss major architectural, urban planning, real estate news in LA. It makes us feel bad. So bad we drink more. Which makes us miss more stories. It's a vicious cycle. From a concerned reader: "I'm shocked and surprised you all haven't commented on the new developments at the PDC.... BIG NEWS. groundbreaking supposedly happened yesterday. none of the models look like the same shape -- i still don't quite understand exactly what it will look like. but the color is exciting enough." From GlobeSt. here's the summary of the Cesar Pelli designed building:

Among the amenities planned for the new building are a valet motor court with elevators to its two sky lobbies, concierge service at the lobbies, and a landscaped area called Palm Court sitting six stories above the Pacific Design Center plaza. Other features at the design center include an on-site fitness center, two restaurants created by chef Wolfgang Puck, a branch of the Museum of Contemporary Art and a screening facility known for celebrity events such as Oscar Night parties. It's big and red. What more do you need to know? Thank you for keeping us on our toes.
· $160M, 400,000-SF Office Project Launches [GlobeSt]
· PDC Paints The Town RED [WeHo News]